Mini Clubman Concept, 2014

 

 

 

 Mini Clubman Concept, 2014

At the 2014 Geneva Motor Show MINI presents the MINI Clubman Concept, showcasing a new brand philosophy for a higher class of automobile. 26 centimeters longer and just under 17 centimeters wider than the current MINI Clubman, the Concept comes over as sophisticated, cool and elegant. The iconic design is supplemented by high-quality details, plenty of space for functional features and selected materials. Refinement of the hallmark MINI styling ensures instant recognition, both on the exterior and the interior. The extensive colour and material concept redefines contemporary elegance and high-end quality in this segment.

Supreme, dynamic, elegant - the exterior design
Even with larger exterior dimensions, the MINI Clubman Concept is instantly recognisable as a typical MINI. With the characteristic agility of the MINI proportions, the prolonged roof line clearly reflects the car's extensive utility space. It also gives the silhouette a distinctive elegance, underscored by generous surfaces. The powerful, warm Berry Red colour shows surfaces and shapes to optimum effect. The roof in the colour "Blade" - a metallic grey - creates an elegant contrast with the warm red of the corpus.

Classic MINI design icons such as the hexagonal radiator grille, Side Scuttles, Black Band and the typical lights are designed in precise, high-end style. The modern, reduced interpretation of these features gives the MINI Clubman Concept a more sophisticated, charismatic look. The themes of aerodynamics and air ducting are clearly highlighted in the exterior design. All openings and outlets are integrated in the geometry and elegantly shaped. Clearly defined wheel arches and the roof spoiler accentuate the car's dynamic appearance, underscoring the overall impression of sporty flair.

Typical MINI in every detail - the front section
Seen from the front, the circular headlamps, hexagonal radiator grille and roof with add-on look clearly identify the MINI Clubman Concept as belonging to the MINI family. The radiator grille is strikingly elaborated and incorporates the bumper in the front section. The bumper is finished in Black Chrome, adding a touch of exclusive style to this functional element. Elaborate details such as the three-dimensional structure of the chrome ribs inside the front grille further enhance the front section. The high quality standards of the MINI Clubman Concept even extend to the surface modelling. Fine edges add precision and presence to the generous surfaces.

In the lower area of the front-end design there is a continuous air inlet which highlights the breadth of the MINI Clubman Concept, thereby emphasising its solid standing on the road. Meanwhile a finely wrought chrome rib appears to hover inside the air inlet, giving this sporty detail a touch of exclusive appeal. In the outer section of the front apron there are so-called AirCurtains - an aerodynamic feature that gives the wheel arches an aerodynamically optimised closure. These dynamically surround the lower part of the front section like two brackets.

Plenty of space for characteristic dynamism - the side
Reduced to the essentials, the side view instantly conveys the qualities of the MINI Clubman Concept: a long wheelbase, flatly positioned windows and short overhangs reflect characteristic MINI agility. At the same time, the long roof line and the typical two-box design clearly emphasise the car's high level of functionality and its generous utility space. Meanwhile the four doors reflect the extended exterior dimensions and increased functionality. Generous surface expanses elongate the side, while at the same time subtle surface modelling and precise lines make the silhouette appear flat and dynamic. Three chrome elements give the side section a sense of exclusivity with modern understatement. At the front, the Side Scuttle incorporates the filigree mirror base and turn indicator in an elongated element whose shape is echoed by the two electrical door openers. Integrated flush with the surface, these draw a line back to the rear which is taken up by the rear door handles. Above this, the surrounding shoulder line in chrome offsets the corpus of the car from the greenhouse and roof in hallmark MINI style. This so-called Waistline Finisher embraces the entire passenger cell, reinforcing the exterior graphics so typical of the brand. The 19" light alloy rims in bicolour Black Chrome and Chrome finish are the highlight of the side view. A clear cup formation gives the elaborate multi-spoke design a highly dynamic touch. In between, glossy accents are added by non-cupped polished surfaces.

Aerodynamic details for optimum air ducting
The MINI Clubman Concept is the first MINI to be fitted with a so-called AirBreather at the side. The AirBreather echoes the design theme of the AirCurtains in the front apron, cutting dynamically into the surrounding Black Band. The elaborate double roof spoiler at the rear is shown to best advantage from the top view. The third brake light is integrated in between the two wings of the roof spoilers in Formula 1 style. There are also two longitudinal sections of plexiglass which run across the entire length of the roof like rally stripes. In conjunction with the roof spoiler, this means that the distinctive dynamic air typical of MINI is applied to the MINI Clubman Concept from a bird's-eye perspective, too.