Showing posts with label Mazda. Show all posts
Showing posts with label Mazda. Show all posts

Tuesday, June 24, 2014

Mazda 6 Wagon, 2013

Mazda 6 Wagon, 2013, Luxury AutomobilessMazda 6 Wagon, 2013, Luxury Automobiless
 Mazda 6 Wagon, 2013, Luxury AutomobilessMazda 6 Wagon, 2013, Luxury Automobiless
 Mazda 6 Wagon, 2013, Luxury AutomobilessMazda 6 Wagon, 2013, Luxury Automobiless
 Mazda 6 Wagon, 2013

The Mazda is reaching for greater heights in a flagship for a new generation and a new level of driving pleasure. With the distinct design, intuitive functionality and exceptional responsiveness that are essential elements of every Mazda. But also blending a dynamic, emotional appeal with the composure mandatory for Mazda's top model. This, of course, posed challenges for designers and engineers as they sought to balance potentially conflicting attributes like form and function, performance and efficiency, comfort and practicality, uniqueness and mass appeal. And in the all-important reputation-making CDsegment, no less.

The SKYACTIV powertrains provide unrivalled linearity and responsiveness. They're a perfect match for the new Mazda 6's equally precise handling, founded on agile yet stable steering and suspension feedback that puts the driver in absolute control. This model marks the latest evolution of Sustainable Zoom-Zoom, Mazda's long-term vision to develop technology for exceptionally safe and environmentally friendly vehicles that also provide the greatest possible driving pleasure. To deliver top-class fuel economy, the all-new Mazda 6 combines the lightweight design common to all SKYACTIV components with uniquely innovative engines and transmissions and Mazda's unique i-ELOOP brake energy regeneration system.

It's remarkably safe thanks to the SKYACTIV-Body, whose highly rigid structure absorbs impact energy and channels it away from the cabin for segment-leading crash protection. Add in the enviable range of active safety technology, and you have an environment where the driver can concentrate on the driving experience while passengers relax and enjoy the ride.

Design-Moving People
As Mazda's next flagship, the all-new Mazda 6 had to be even better than it's predecessor - a model that already achieved top ratings from European customers as well as the media. With striking looks and harmonious forms and textures alongside the uniqueness that precludes the Mazda badge.

At the same time, it needed to attract the broad customer appeal obligatory for CD-segment sedans and wagons in Europe. Mazda designers undertook this complex challenge, working closely with company engineers to make their visions both feasible and highly functional. The result is a new Mazda 6 that will delight customers with its combination of superior build quality and functional, practical beauty that should continue to please the senses well into the future. One look at the all-new Mazda 6 should eradicate any doubts about the skills of Mazda's designers, long known for their unique ability to express motion when shaping vehicles. Their latest evolution is called "KODO - Soul of Motion", a design theme inspired by the movements of animals in the wild - and the look for the new generation of Mazdas. Mazda believes it has captured KODO's purest essence in the all-new Mazda 6, the production model born of the Mazda Takeri concept first showcased at the Tokyo Motor Show in late 2011. Sedan or wagon, it combines a muscular anatomy and vitality with a functional allure that is certain to gain broad market appreciation - and a level of quality that sets it apart.

The Exterior: Shapes that enrich the senses
This is a big achievement in asegment that is so competitive in Europe, representing 6.2 % of the European passenger car market. When designing the Mazda 6, the aim was to come up with a body that clearly sets the vehicle apart from conventional thinking, as unveiled on the Takeri and Shinari concepts, while still furnishing the vehicle with unmistakable dignity and purpose.

The prominent fenders and compactlooking cabin set towards the rear highlight the large-diameter 19-inch aluminium wheels, which only add to the car's composed exterior. The five sets of contoured spokes underline the sense of dynamism and light, effortless motion. And they don't just look good, either. Engineers worked with designers to improve stiffness and thus resistance to deformation. The result is superior handling coupled with reduced noise, vibration and harshness.

The prominent fenders and compact looking cabin set towards the rear highlight the large-diameter 19-inch aluminium wheels, which only add to the car's composed exterior. The five sets of contoured spokes underline the sense of dynamism and light, effortless motion. And they don't just look good, either. Engineers worked with designers to improve stiffness and thus resistance to deformation. The result is superior handling coupled with reduced noise, vibration and harshness. In what is undoubtedly some of their best work yet, Mazda's world-class design team came up with distinctive bodylines whose impressions vary - a sence of speed here, more relaxed there - depending on how the light falls. In doing so, they focused on the interplay between light and shadow, designing a car that one never tires of looking at.

The all-new Mazda 6 is the company's first production model to incorporate LEDs and a new halo ring light into the headlamps. The ring, which surrounds each headlight, accentuates the forward looking stance and mature fearlessness, while the LEDs visually extend the signature wings outwards, adding to the sense of speed.

The Interior: Stunning simplicity
Open the door of the Mazda 6, and this exciting yet dignified consistency continues on the inside. Interior designers paid meticulous attention to detail, enhancing shapes and textures as well as appearances. What they came up with is a harmonious, uncluttered space with an immediately perceptible level of genuine quality and tasteful coordination fitting for a flagship: An interior as stunning as it is sensible.

The various controls received the same finishing. The produces a clean, consistent look throughout the all new Mazda 6 while at the same time making knobs and switches easier to locate visually and therefore operate. Parts like the door handles were given a handpolished aluminium look, with soft materials used for elements that occupants touch the most, such as the steering wheel and armrest. The use of hard plastics was kept to a minimum, with a high-quality finish that underscores the refinement of the Mazda 6 interior while offering practical benefits to driver and passenger alike.

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Monday, May 26, 2014

Mazda 6 Sedan, 2013

Mazda 6 Sedan, 2013, Luxury Automobiles
 Mazda 6 Sedan, 2013, Luxury Automobiles Mazda 6 Sedan, 2013, Luxury Automobiles
 Mazda 6 Sedan, 2013, Luxury Automobiles Mazda 6 Sedan, 2013, Luxury Automobiles
 Mazda 6 Sedan, 2013, Luxury Automobiles Mazda 6 Sedan, 2013, Luxury Automobiles
 Mazda 6 Sedan, 2013

Mazda premieres the completely redesigned Mazda 6 at 2012 Moscow Motor Show. Following on from the Mazda CX-5, the all-new Mazda 6 is the second of a new generation of Mazda vehicles which adopt the full range of SKYACTIV technology and the "KODO - Soul of Motion" design language. Mazda has consistently strived to provide stylish, insightful and spirited cars and the new generation vehicles also offer outstanding environmental performance.

Mazda's environmental technology development is directed by its Building Block Strategy which first calls for thorough improvements in the base automotive technologies. The next step builds on these improvements with the sequential introduction of electric devices designed to improve fuel economy. The first such device was the i-stop idling stop system introduced in 2009 with the Mazda 3. The second device, which makes its debut with the new Mazda 6 is i-ELOOP, Mazda's unique brake energy regeneration system which begins charging a capacitor the moment the driver takes his foot off the accelerator. Electricity stored in the capacitor can then be used to power electric components throughout the car. In freeing the engine from much of the duty of providing electricity to these components, more fuel energy goes directly to powering the car resulting in further improvements in fuel economy. In addition, a variety of advanced active safety technologies have been adopted. The new Mazda 6 delivers not only precise response and a high-quality, exhilarating driving experience but also outstanding environmental and safety performance.

The Design
The new Mazda 6 is the mass production model born of the Mazda Takeri concept car first showcased at 2011 Tokyo Motor Show. "The new Mazda 6 has a robust framework and a low, wide stance that expresses strength and stability, creating the impression of amazing vitality without detracting from the universal aesthetic appeal and beautiful form it displays as a CD car," says Chief Designer Akira Tamatani. "We have created a design in which the wild and dynamic expressions of motion artistically realize a powerful presence. Simply looking at the car heightens one's expectations about the driving experience even before actually riding in it."

At a single glance, the exterior design conveys animalistic tenacity, dignity and a sporty flare through its smooth and powerful physique. The coordinated interior, in keynote black, is both chic and contemporary without compromising on a timeless feeling of luxury and quality.

The Exterior
In the front view, the 'signature wing' is incorporated, a unifying element of the new Mazda family face design, into the deeply sculpted face. The hood creases extend from the tips of the signature wing and flow into the body character lines. Together with the solid design of the nose, they complement the overall dynamic form of the body that expresses a strong desire for motion.

Three character lines dominate the side view - an elegant line that extends forward from the rear tire, a rear fender line suggesting driving force from the vehicle's hind quarter, and a front fender line denoting strong shoulders supporting nimble forefeet. The combination of these lines capture the form of a predator crouched and ready to leap forward in an explosion of movement.

The rear view displays stability through the well balanced proportions of the wedged body, prominent rear fender and compact cabin.
For the head lights, signature LED luminescence and halo ring light guides are adopted for the first time in a Mazda mass production vehicle.
The first use of "Soul Red", a new color born of a unique technological process developed by Mazda, that balances depth and shading which accentuate the car's dynamic form, and vividness which expresses sportiness.

The Interior
The driver-oriented cockpit offers generous space. Three meters laid out symmetrically in the meter hood heighten the expectation for exciting driving.

The passenger side space provides a sense of both openness and safety with the decorative horizontal line extending through the center panel to the air-conditioning louvers as well as with the encircling form of the dash.
Soft materials are used for areas frequently touched such as the door trim and the upper part of the instrument panel.


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Monday, May 5, 2014

Mazda 3 MPS, 2013

Mazda 3 MPS, 2013, Luxury Automobiles Mazda 3 MPS, 2013, Luxury Automobiles
 Mazda 3 MPS, 2013, Luxury Automobiles Mazda 3 MPS, 2013, Luxury Automobiles
 Mazda 3 MPS, 2013

One of Europe's most powerful compacts just got a bit sportier. Featuring assorted new body accents, the 191 kW/260 PS Mazda 3 MPS stands out with richer contrasts and a more dynamic overall look for the new model year.

The upgraded Mazda 3 MPS retains the previous model's exceptionally responsive handling and performance, and highlights the stunning exterior design by sporting new gunmetal finish for the 18-inch alloy wheels, whilst the inner roof spoiler (beneath the unique MPS wing), door mirror housings and lower rear bumper trim are finished in a sleek Black Mica finish.

"Visual upgrades to the Mazda 3 MPS compliment its strikingly bold design, which boasts a dynamic, aggressive and assertive look, that sets it apart from the rest of the Mazda 3 line-up and encapsulate the 'defy convention' philosophy of our brand," comments Peter Allibon, Sales Director, Mazda UK.

"Mazda 3 MPS delivers a unique combination of exhilarating driving fun and everyday compact car practicality. Its distinctive bonnet air-intake, gunmetal 18-inch alloy wheels and large rear wing with the new inner spoiler create a muscular, athletic appearance. Delivering sensationally spirited performance, the Mazda 3 MPS boasts 'stand out' looks which give it a great road presence, plus exquisite handling and incredible dynamics. It is the ultimate expression of driving excitement and Mazda's defy convention attitude, in a sophisticated super-hatch. Alongside sensational performance it provides all the accessibility, practicality, reliability and build quality of its Mazda 3 sister models," adds Allibon.

Each Mazda 3 MPS is fitted with the immensely powerful and responsive 2.3-litre MZR DISI Turbo petrol engine. It generates maximum power of 260PS and 380Nm of torque (at just 3,000rpm) and drives the front wheels via a six-speed manual transmission with wider spaced gear ratios and a Limited Slip Differential. The dual exhaust pipes deliver a suitably sporty rasp at low revs, but give a 10dB noise reduction at engine speeds over 5,000rpm for improved levels of comfort when driving on open roads.

For enhanced 'active' safety appropriate for a high-performance model, the Mazda 3 MPS comes with Bi-Xenon headlights with swivel-type Adaptive Front Light System (AFS), front fog lamps, a radar-based rear vehicle monitoring (RVM) system and larger, 320mm diameter ventilated front disc brakes.
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Friday, April 18, 2014

Mazda 3, 2014

Mazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car ConceptMazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car ConceptMazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3, 2014

Building on its award-winning predecessor, developers of the all-new Mazda 3 set out to do no less than come up with a car that actually interacts with its owner on several levels. On the surface, it's a top quality means of transport, delivering an unmatched combination of performance, fuel efficiency and functionality in a package that's as safe and practical as it is stunning. Here it follows in the footprints of its new generation forerunners: the Mazda CX-5, a compact SUV that drives like a car, and the new Mazda 6, which more recently took the mid-sized class by storm.

Like them, Mazda's all-time bestseller gets the full range of lightweight SKYACTIV-Technology, optimised like the latest adaptation of the company's KODO design for a compact's size and agility. But its looks are more than just eye-catching. They grab hold of the senses, bonding man and machine.

The relationship will flourish as the new Mazda 3 exceeds expectations at every turn. In the way the door opens or how the controls are in exactly the right place. The brand-new interior connects occupants with the car, whether behind with wheel having a typical Mazda one-with-the-car Jinba-Ittai experience or enjoying the trip in the relaxed, secure comfort of the passenger space.

Like a true partner, the new Mazda 3 is revitalising, inspiring people to expand horizons. Look at how it handles, devoutly responding to driver input, cornering and delivering feedback with choreographed precision. It even links occupants to cyberspace with a new mobile connectivity concept, safely and conveniently bringing what they otherwise take for granted into the vehicle.

It's all part of Sustainable Zoom-Zoom, Mazda's vision-in-progress for safe and eco-friendly vehicles. Exceptionally low harmful emissions let one enjoy the drive with a clear conscious. In fact, it's at or near the top of its class in a list of other categories, too, from interior space and aerodynamics to acceleration, braking and more.
The intelligent design and sophisticated interactivity of the new Mazda 3 will simply bring out the best. This car is going to grow on you.

The Exterior Design
Temptation. One look at the all-new Mazda 3 instantly stirs the spirit, taking hold of the onlooker before tightening its grip. It draws one in, getting under the skin. A connection has been made, sewing the seeds of a long relationship.

Behind this magnetism is the "KODO - Soul of Motion" design theme. Inspired by the beauty and power of nature, Mazda developed KODO to take its distinctive sense of vitality and agility one step further. For an uncompromising new generation of cars that simply beg to be driven.

Capturing emotions
Always acclaimed and always distinctively Mazda, the latest Mazda 3 nevertheless marks a rebirth of sorts. Mazda has come up with a truly passionate expression of dynamic motion, evolving KODO's boldness for the strong, energetic C-segment proportions. Like prior KODO models, the all-new Mazda 3 features a firm stance enhanced by the compact looking, rear-leaning cabin. Lower and wider than the current model, the car's raked profile, rising dramatically towards the rear and bolstered by the boldly flared fenders and large sporty aluminium wheels at the corners, conveys agility and strength. And Mazda's characteristic off-the-line power.

At first sight, the new Mazda 3 ignites a fire in the heart of the beholder, sparking the imagination to conjure up the possibilities. The energetic tension is united with an enticing - and refreshingly uncommon - sensation of rhythm. Reflections off the glossy surface textures change like an emotion with the lighting and the viewer's position, sometimes subtly, sometimes drastically, but always capturing the senses and lifting the mood.

Quality in detail
This is only one example of the craftsmanship and painstaking attention to detail that went into this car. One of Mazda's priorities was to achieve a new level of precision and quality with the fit and finishing. The company therefore brought together design, development and manufacturing specialists to figure out ways of enhancing the joy of driving and owning the new Mazda 3.

To minimise the gaps between body panels and doors, for instance, they studied everything from the way the doors were attached to paint thickness tolerances on the edges of the body panels. By taking a fresh look at improvement potential, Mazda was able to set stringent new targets. As a result, the gaps between the front door and fender, which tend to be wider than others, are smaller on the new Mazda 3 than on many premium-class vehicles.

Tension with rhythm
Like its siblings, the new Mazda 3 gets the distinct KODO face, featuring the contoured grille and the sculpted signature wing. The latter flow out from under the vertically enlarged grille to the headlamps, which glint like the eyes of a predator staring ahead. The Mazda 3 was given a distinct headlamp design. Their sleek, sharp shape and clean structure was made possible by positioning the turn signals outside the headlamp assembly. Consisting of LED light sources, inner lenses and a light-guiding ring, the eye-catching lighting signature imparts a "glaring" presence that immediately says Mazda.

KODO is clearly about motion, expressed on the new Mazda 3 with the undeniably rhythmical flow of its simple, solid character lines. Extending back from signature wings and headlamps along the sides of the car, they unite the powerful fenders to emphasise the car's nimble agility.

Even when stationary, these shapes along with the optically low centre of gravity allude to the impression of pent-up energy, building expectations about the car's performance. The enlarged wheelbase - 60mm longer than the current Mazda 3's - allowed designers to shorten the front and rear overhangs for a more powerful KODO-inspired stance, in the process creating more space for the engine and improving crash safety, too.

The Mazda 3's hind quarters, meanwhile, parallel the front in many ways. Like the grille, the brawny tailgate seems to protrude. Every bit as inspired as the headlamps, the tail lamp signature, which features sporty round tail light rings and quality two-tone internal finishing, is perhaps best described by the words "zooming away".

Extraordinarily exacting
Speaking of which, by now the beholder may have an urgent desire to get behind the wheel of the all-new Mazda 3. Satisfying this yearning will bring the first physical contact with the car - a surprisingly pleasant experience in itself. Because in keeping with their focus on quality, developers meticulously analysed how people interact with the door, tweaking the hinges and moment of inertia to make the operation feel as natural as possible.

Consequently, opening and closing the doors of the new Mazda 3 is an exceptionally smooth, linear procedure, without the customary "weighty" feel. Together with the striking looks, it's this sort of extraordinary thoroughness that enlivens the bonding process owners are destined to undergo with their new Mazda 3. It starts when they first catch sight of the car. Just wait until they get inside.

The colours of SKYACTIV
The all-new Mazda 3 comes in a choice of nine body colours to commemorate its arrival in the bold world of KODO. They include Soul Red Metallic, developed as perhaps the most emotionally appealing red ever, as well as two brand-new Mazda colours: the sophisticated expression of Titanium Flash and Deep Crystal Blue, a hue inspired by the power and speed of a lightning bolt piercing a dark sky. Mazda's new compact is also available in Blue Reflex, Snowflake White Pearl, Aluminium Metallic, Meteor Gray, Jet Black, and Arctic White.

Interior comfort
If the body of the all-new Mazda 3 raised expectations about the interior, then the interior is destined to overachieve. Open the door, and behold a treasure chest of refined comfort and ergonomics, with the seductive charm of surfaces that beg to be touched, and the sophisticated purity and clean coherence of a space that's more people-oriented than ever.

This first impression is unlikely to disappoint. Destined for all coming Mazdas starting with the new Mazda 3, the freshly compelling next-generation interior follows a revolutionary new concept: partitioned yet unifying. Specifically, the cabin is divided into zones, with a snug cockpit that seems self-contained in the way everything is positioned to promote a driving experience that's as safe, enjoyable and stress-free as possible. The passenger space, in contrast, offers a reassuringly open, spacious and relaxed atmosphere.

The centre-focused driver's zone contrasts with the relatively low passenger side dashboard, which manages to simultaneously impart freedom and security. The asymmetrical centre console marks the border between the two zones, demarcating their respective properties. But it manages at the same time to establish a feeling of connectedness, blending the two zones to establish a kind of balance between the driver and passenger, who can share their experiences: the joy of driving or a relaxing, secure ride.

Typically Zoom-Zoom, all forms throughout the cabin face forward. Their origins appear to flow through the interior from a theoretical vanishing point in front of the car, intensifying the sense of motion and speed - even when the new Mazda 3 is at a standstill.
Mazda 3 navigation system
With a variety of comfort and convenience features, the navigation system on the new Mazda 3 helps drivers reach their destinations safely, less stressfully and better informed.

Key features:
Safer, easier and more relaxed for the driver, since turn-by-turn directions are shown on the Active Driving Display as well as the centre stack display.
Real-time information using RDS-TMC along with accumulated statistical traffic congestion data (stored with the maps) and the latest online traffic info to deliver the most accurate route calculations.

Search destinations as well as filling stations, points of interest and weather forecasts:
accesses current fuel prices online, also allowing drivers to choose filling stations as destinations
displays the latest online weather and forecasts for anywhere along the route
destination search also possible on the internet via smartphone, or set destinations from a mobile phone contact list
Available throughout Europe with map data on the navigation system SD card:
three years of free updates (maps and directions) transferable via SD card
support for up to 18 audio and 26 text languages

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Thursday, April 10, 2014

Mazda 3 Sedan, 2014

Mazda 3 Sedan, 2014, Autos, Luxury Automobiles, Automotive, Car ConceptMazda 3 Sedan, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3 Sedan, 2014, Autos, Luxury Automobiles, Automotive, Car ConceptMazda 3 Sedan, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3 Sedan, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3 Sedan, 2014, Autos, Luxury Automobiles, Automotive, Car ConceptMazda 3 Sedan, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3 Sedan, 2014

Building on its award-winning predecessor, developers of the all-new Mazda 3 set out to do no less than come up with a car that actually interacts with its owner on several levels. On the surface, it's a top quality means of transport, delivering an unmatched combination of performance, fuel efficiency and functionality in a package that's as safe and practical as it is stunning. Here it follows in the footprints of its new generation forerunners: the Mazda CX-5, a compact SUV that drives like a car, and the new Mazda 6, which more recently took the mid-sized class by storm.

Like them, Mazda's all-time bestseller gets the full range of lightweight SKYACTIV-Technology, optimised like the latest adaptation of the company's KODO design for a compact's size and agility. But its looks are more than just eye-catching. They grab hold of the senses, bonding man and machine.

The relationship will flourish as the new Mazda 3 exceeds expectations at every turn. In the way the door opens or how the controls are in exactly the right place. The brand-new interior connects occupants with the car, whether behind with wheel having a typical Mazda one-with-the-car Jinba-Ittai experience or enjoying the trip in the relaxed, secure comfort of the passenger space.

Like a true partner, the new Mazda 3 is revitalising, inspiring people to expand horizons. Look at how it handles, devoutly responding to driver input, cornering and delivering feedback with choreographed precision. It even links occupants to cyberspace with a new mobile connectivity concept, safely and conveniently bringing what they otherwise take for granted into the vehicle.

It's all part of Sustainable Zoom-Zoom, Mazda's vision-in-progress for safe and eco-friendly vehicles. Exceptionally low harmful emissions let one enjoy the drive with a clear conscious. In fact, it's at or near the top of its class in a list of other categories, too, from interior space and aerodynamics to acceleration, braking and more.

The intelligent design and sophisticated interactivity of the new Mazda 3 will simply bring out the best. This car is going to grow on you.

The Exterior Design
Temptation. One look at the all-new Mazda 3 instantly stirs the spirit, taking hold of the onlooker before tightening its grip. It draws one in, getting under the skin. A connection has been made, sewing the seeds of a long relationship.

Capturing emotions
Always acclaimed and always distinctively Mazda, the latest Mazda 3 nevertheless marks a rebirth of sorts. Mazda has come up with a truly passionate expression of dynamic motion, evolving KODO's boldness for the strong, energetic C-segment proportions. Like prior KODO models, the all-new Mazda 3 features a firm stance enhanced by the compact looking, rear-leaning cabin. Lower and wider than the current model, the car's raked profile, rising dramatically towards the rear and bolstered by the boldly flared fenders and large sporty aluminium wheels at the corners, conveys agility and strength. And Mazda's characteristic off-the-line power.

At first sight, the new Mazda 3 ignites a fire in the heart of the beholder, sparking the imagination to conjure up the possibilities. The energetic tension is united with an enticing - and refreshingly uncommon - sensation of rhythm. Reflections off the glossy surface textures change like an emotion with the lighting and the viewer's position, sometimes subtly, sometimes drastically, but always capturing the senses and lifting the mood.

Quality in detail
This is only one example of the craftsmanship and painstaking attention to detail that went into this car. One of Mazda's priorities was to achieve a new level of precision and quality with the fit and finishing. The company therefore brought together design, development and manufacturing specialists to figure out ways of enhancing the joy of driving and owning the new Mazda 3.

To minimise the gaps between body panels and doors, for instance, they studied everything from the way the doors were attached to paint thickness tolerances on the edges of the body panels. By taking a fresh look at improvement potential, Mazda was able to set stringent new targets. As a result, the gaps between the front door and fender, which tend to be wider than others, are smaller on the new Mazda 3 than on many premium-class vehicles.

Tension with rhythm
Like its siblings, the new Mazda 3 gets the distinct KODO face, featuring the contoured grille and the sculpted signature wing. The latter flow out from under the vertically enlarged grille to the headlamps, which glint like the eyes of a predator staring ahead. The Mazda 3 was given a distinct headlamp design. Their sleek, sharp shape and clean structure was made possible by positioning the turn signals outside the headlamp assembly. Consisting of LED light sources, inner lenses and a light-guiding ring, the eye-catching lighting signature imparts a "glaring" presence that immediately says Mazda.

KODO is clearly about motion, expressed on the new Mazda 3 with the undeniably rhythmical flow of its simple, solid character lines. Extending back from signature wings and headlamps along the sides of the car, they unite the powerful fenders to emphasise the car's nimble agility.

Even when stationary, these shapes along with the optically low centre of gravity allude to the impression of pent-up energy, building expectations about the car's performance. The enlarged wheelbase - 60mm longer than the current Mazda 3's - allowed designers to shorten the front and rear overhangs for a more powerful KODO-inspired stance, in the process creating more space for the engine and improving crash safety, too.

The Mazda 3's hind quarters, meanwhile, parallel the front in many ways. Like the grille, the brawny tailgate seems to protrude. Every bit as inspired as the headlamps, the tail lamp signature, which features sporty round tail light rings and quality two-tone internal finishing, is perhaps best described by the words "zooming away".
Read More

Saturday, April 5, 2014

Mazda 3, 2014

Mazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car ConceptMazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
Mazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car ConceptMazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car ConceptMazda 3, 2014, Autos, Luxury Automobiles, Automotive, Car Concept
 Mazda 3, 2014
 
The new Mazda 3 set out to do no less than come up with a car that actually interacts with its owner on several levels. On the surface, it's a top quality means of transport, delivering an unmatched combination of performance, fuel efficiency and functionality in a package that's as safe and practical as it is stunning. Here it follows in the footprints of its new generation forerunners: the Mazda CX-5, a compact SUV that drives like a car, and the new Mazda 6, which more recently took the mid-sized class by storm.

The new Mazda 3 is revitalising, inspiring people to expand horizons. Look at how it handles, devoutly responding to driver input, cornering and delivering feedback with choreographed precision. It even links occupants to cyberspace with a new mobile connectivity concept, safely and conveniently bringing what they otherwise take for granted into the vehicle.

It's all part of Sustainable Zoom-Zoom, Mazda's vision-in-progress for safe and eco-friendly vehicles. Exceptionally low harmful emissions let one enjoy the drive with a clear conscious. In fact, it's at or near the top of its class in a list of other categories, too, from interior space and aerodynamics to acceleration, braking and more.

The intelligent design and sophisticated interactivity of the new Mazda 3 will simply bring out the best. This car is going to grow on you.

Exterior Design
Temptation. One look at the all-new Mazda 3 instantly stirs the spirit, taking hold of the onlooker before tightening its grip. It draws one in, getting under the skin. A connection has been made, sewing the seeds of a long relationship.

Behind this magnetism is the "KODO - Soul of Motion" design theme. Inspired by the beauty and power of nature, Mazda developed KODO to take its distinctive sense of vitality and agility one step further. For an uncompromising new generation of cars that simply beg to be driven.

Interior comfort
If the body of the all-new Mazda 3 raised expectations about the interior, then the interior is destined to overachieve. Open the door, and behold a treasure chest of refined comfort and ergonomics, with the seductive charm of surfaces that beg to be touched, and the sophisticated purity and clean coherence of a space that's more people-oriented than ever.

This first impression is unlikely to disappoint. Destined for all coming Mazdas starting with the new Mazda 3, the freshly compelling next-generation interior follows a revolutionary new concept: partitioned yet unifying. Specifically, the cabin is divided into zones, with a snug cockpit that seems self-contained in the way everything is positioned to promote a driving experience that's as safe, enjoyable and stress-free as possible. The passenger space, in contrast, offers a reassuringly open, spacious and relaxed atmosphere.

The centre-focused driver's zone contrasts with the relatively low passenger side dashboard, which manages to simultaneously impart freedom and security. The asymmetrical centre console marks the border between the two zones, demarcating their respective properties. But it manages at the same time to establish a feeling of connectedness, blending the two zones to establish a kind of balance between the driver and passenger, who can share their experiences: the joy of driving or a relaxing, secure ride.

Typically Zoom-Zoom, all forms throughout the cabin face forward. Their origins appear to flow through the interior from a theoretical vanishing point in front of the car, intensifying the sense of motion and speed - even when the new Mazda 3 is at a standstill.


Read More