Qoros 3 Sedan, 2014
The elegant compact (C-segment) car will be launched in China in the second half of 2013, with first sales in Europe starting later in the year. The vehicle is entering a pre-production development phase after two summers and two winters of extensive testing at key locations around the world.
The styling of the Qoros 3 Sedan draws heavily on contemporary German-influenced automotive design and introduces a distinctive brand identity. A unique, advanced eight-inch touchscreen infotainment system, developed in-house by Qoros, will be fitted as standard across the Qoros 3 Sedan range.
The compact Qoros 3 Sedan offers class-leading interior space for maximum passenger comfort. A primary objective from the earliest stages of the vehicle engineering programme was to achieve high scores in both Chinese and European crash assessments. Qoros employs modern safety technology and has put the Qoros 3 Sedan through a rigorous testing regime in helping it meet this objective.
Two efficient four-cylinder 1.6-litre gasoline engines will be available at the launch of the Qoros 3 Sedan in China, both of which feature VVT (variable valve timing), and which will challenge for class-leadership in China in terms of performance and efficiency.
The naturally-aspirated unit delivers an output of 93 kW (126 bhp) and 155 Nm maximum torque. The turbocharged version offers 115 kW (156 bhp) and 210 Nm maximum torque. Both engines are combined with a six-speed manual transmission as standard, with an optional six-speed dual clutch transmission available for both. A stop-start system will also be available.
Elegant design with class-leading interior space
The styling of the Qoros 3 Sedan was undertaken from a clean sheet by the Qoros design teams in Munich and Shanghai under the direction of Executive Director of Design, Gert Volker Hildebrand. It establishes the design direction for the entire Qoros model family and draws on contemporary German-influenced automotive design to exhibit a timeless, desirable elegance.
Driven by the theme 'Creating Future History', Gert Hildebrand's team set out to ensure that every model in the Qoros family is instantly recognisable as a Qoros. Key elements introduced with the Qoros 3 Sedan include an athletic, elegant profile, short overhangs, a coupé-like silhouette and a roof which flows smoothly into the strong rear quarters.
The Qoros engineering team established from the earliest stages of the development programme that the compact platform's design should incorporate a long wheelbase and generous proportions. At 4,615 mm long, 1,839 mm wide and 1,445 mm high, the sedan's athletic, elegant styling also presents a solid, well-planted profile. It features horizontal styling themes along and across the body that highlight its length and width.
The Qoros 3 Sedan has one of the longest wheelbases in the compact segment, at 2,690 mm. A striking contour edge running continuously from the headlamps to the door handles and on to the rear light clusters emphasises the seamless, cleanly sculptured bodysides. In conjunction with the striking accentuation strip in matt aluminium that runs above the side sill between the wheel arches, this contour edge visually stretches the silhouette even further.
At the front, the contours of the bonnet form a dynamic curve, and the front section is designed to meet the highest standards of crash safety and pedestrian protection.
The rear doors feature a 'hockey-stick' rear window line that extends into the C-pillar to allow easier access for occupants into the rear seats. Subtly flared wheel arches reflect the overall elegant styling theme without overtly interrupting the bodyside's lateral flow.
Wheel sizes start at 16 inches, compared to the 15-inch entry-level wheel size for most compact segment cars, and the Qoros 3 Sedan can be specified with wheels up to 18 inches, highlighting the car's unusually wide track, once again conveying solidity. Several alloy wheel design and size combinations will be available at launch. The bespoke-designed triple-split eight-spoke alloy wheel, with gloss black inner and matt silver outer surfaces are highly distinctive and are destined to become a hallmark Qoros feature.
Unmistakable "brand face"
The Qoros 3 Sedan introduces a characteristic "brand face", refined in its proportions and surface finishes, that will become familiar on future models in the Qoros family.
The top of the dual-section radiator grille is at the same height as the headlamp units and creates a striking contrast with the overall horizontal orientation of the car's face. The radiator grille forms an equal-sided trapezoid with a wide chrome bar as its upper edge and a second chrome bar at the bottom edge of the lower air intake. The grille itself has also been carefully designed with a mesh of matt black 'clouds' to hide the radiator fans behind - another neat styling finish.
The Qoros logo - also developed under the direction of Gert Volker Hildebrand - proudly occupies a central point within the upper contour line of the radiator grille. The horizontally stretched Q incorporates the full 'Qoros' brand name in uppercase letters in a tactile three-dimensional chrome and gloss-black arrangement.
The front and rear lamp clusters were another defining feature on which Gert Hildebrand's team paid painstaking attention to detail. The distinctive daytime running lights are horizontally positioned LED bars at the upper edge of the headlamp modules. The same applies to the three horizontal LED light bars in the wide rear lamp clusters that dominate the rear quarter flanks.
Interior: class-leading space
The Qoros 3 Sedan offers its five passengers remarkably generous interior space for a compact segment car, and is again dominated by a horizontally-oriented design theme that emphasises the length and width of the cabin. The elegance of the exterior continues inside. The steering wheel, which features a flat lower edge, sits in front of a 'floating' instrument panel and centre console that maximises the feeling of interior spaciousness.
The combination of thin red LED light strips along each edge of the central console and discreet red LED lighting in the door handles create a warm, welcoming interior ambience. This, as well as the instrument cluster displays that illuminate immediately when any one of the car doors is opened, emphasises the feeling of passenger cabin quality.
A high-resolution TFT display at the centre of the instrument cluster provides crucial information to the driver, including vehicle range and next-turn directions from the navigation system.
The Qoros 3 Sedan boasts a luggage compartment of 450 litres. The 60:40 split rear seatbacks fold down individually to optimise cargo carrying flexibility and incorporate a ski-hatch allowing the car to accommodate long items.
As well as a 2.8-litre glovebox (which will be air conditioned on top specification models), there are nine further storage compartments, including in the front centre console, front arm rest, as well as wide door pockets in all four doors, and rigid front seatback pockets for rear seat passengers. There are bottle holders in the front door pockets, two large cupholders in the front centre console, and two cupholders in the rear centre armrest.
