BMW 2-Series Coupe, 2014

 

 

 BMW 2-Series Coupe, 2014

BMW model family celebrates the premiere of another new model series - BMW 2-Series Coupe raises the bar in the premium compact segment in terms of dynamic ability, aesthetic appeal and emotional allure; a distinctive vehicle concept unique in its segment, with a two-door body in classic three-box design typical of BMW Coupes, four seats, rear-wheel drive and an engine range and chassis set-up focused squarely on sporting ability.

The BMW has treated the compact segment to its customary brand of driving pleasure. The BMW 1-Series, for example, has fulfilled this role for almost 10 years now, its standout position among its rivals rooted most prominently in its rear-wheel-drive concept (still a unique proposition in this class), powerful engines with BMW TwinPower Turbo technology and a compelling premium character. And now the BMW 2-Series Coupe takes the levels of driving pleasure on offer in a compact model to even greater heights. The new two-door cuts a particularly impressive figure with its distinctive body design, a range of extremely powerful engines and specially configured chassis technology.

There is clear water between the BMW 2-Series Coupe and the BMW 1-Series, the new model assuming a character all of its own. This differentiation is immediately recognisable in the design of the new car, but it also makes its presence felt in terms of performance. The BMW 2-Series Coupe is an even more eye-catching creation than its predecessor, the resoundingly successful BMW 1-Series Coupe (of which more than 150,000 units have been sold worldwide). As well as a standalone appearance and increased dimensions, there is also greater depth to its product substance in terms of both technology and standard equipment. The result is a new dimension in driving dynamics, aesthetic appeal and premium allure in the compact segment, highlighted by the "2" in the new car's model designation. The number 2 has denoted the presence of a supremely sporting driving experience in a compact two-door car for over 45 years - ever since the introduction of the BMW 02 range.

Characteristic features of a BMW Coupe
The specific vehicle concept behind the BMW 2-Series Coupe - unique in its segment - is faithfully reflected in its body design. The two-door model is first and foremost a Coupe from the BMW brand, and the design features that identify a member of this special breed - a three-box body with clearly defined boot and low-slung silhouette, a long bonnet, doors with frameless windows and a dynamically stretched roofline flowing smoothly into the rear end - are carried over into a compact model with greater enthusiasm and intent than ever. The ultra-sporty driving characteristics of the BMW 2-Series Coupe - generated by a hand-picked selection of engines and chassis technology tuned to make the perfect pairing - are thus unambiguously expressed in the design of the exterior. The 135 kW/184 hp four-cylinder engine in the BMW 220i Coupe is making its debut in a compact BMW model, and the 240 kW/326 hp six-cylinder in-line engine under the bonnet of the BMW M235i Coupe earns it top billing as the most powerful petrol driven member of the BMW M Performance Automobile line-up.

The specific proportions of the BMW 2-Series Coupe are contained within a body measuring 4,432 millimetres in length. The two-door model is therefore 108 millimetres longer than the BMW 1-Series and 72 millimetres longer than the outgoing BMW 1-Series Coupe. The new compact Coupe is also 32 millimetres wider than its predecessor (at 1,774 millimetres), and has a 30-millimetre longer wheelbase (2,690 millimetres) and wider tracks (front: 1,521 millimetres, +41 millimetres; rear: 1,556 millimetres, +43 millimetres). At the same time the vehicle height has been lowered by 5 millimetres to 1,418 millimetres. The result is an increase in interior space and 20 litres of extra boot capacity (now 390 litres). Added to which, the BMW 2-Series Coupe also boasts more efficient aerodynamics than both the BMW 1-Series and its predecessor, as reflected in a Cd of 0.29 for the BMW 220i Coupe.

Sporting tradition on a compact footprint
The BMW 2-Series Coupe builds on the brand's tradition of compact models offering a satisfying degree of driver engagement. And the presence of the 2 in the model designation creates a close link to this heritage. The introduction in 1966 of the BMW 1600-2, for instance, opened up a whole new vehicle segment. Inspired most profoundly by its precisely tailored package of powertrain and chassis technology, the two-door Coupe became a global standard-bearer for sporty handling and intense driving pleasure in the compact car segment. Additional engine variants increased the appeal of the new model series. For example, the BMW 2002 presented in 1968 took centre stage - in terms of both popularity and its success in turning "Freude am Fahren" (Sheer Driving Pleasure) from a slogan into an experience for whole new target groups. The most spectacular variant was the 125 kW/170 hp BMW 2002 turbo - the first model from a European manufacturer to gain the services of a turbocharger.

The design: Strong character cuts a distinctive figure
An instantly beguiling blend of sporting prowess and elegance marks out the design of BMW Coupes. And the exterior features which are such a key element of this identity have been carried over to the compact segment car with greater purpose than ever for the BMW 2-Series Coupe. The proportions, lines and surface design of the car have all been tailored to accentuate both the agile driving properties of the two-door and its unique appearance. The BMW 2-Series Coupe has its own specific design language, which secures it a stand-out position in the brand's model range and - most importantly - sets it apart unmistakably from its segment rivals.

Sporting presence, muscular agility and assured elegance come together in the exterior design of the BMW 2-Series Coupe. Defining elements of its interior, meanwhile, include the driver-focused cockpit design you expect of a BMW and a light and contemporary brand of functionality. The car's more clearly distinguished design identity illustrates its progress in moving the game on from its predecessor. The BMW 2-Series Coupe embodies Sheer Driving Pleasure in more concentrated and intense form than ever before in the premium compact segment.